Can ChatGPT Convert Evaluation Buzz to Paying Customers?

Amidst the media blitz around ChatGPT, ETR has repeatedly been asked to provide their opinion on the runaway technology, including recent coverage in The Wall Street Journal. Luckily for our clients, we don’t have opinions; instead, we have data and evaluation commentary from our IT decision maker community. When relying on these two sources, ETR sees two distinct levels of ChatGPT adoption to analyze. One is in a testing manner and the other is in real, external-facing use cases. The sentiment around the two is starkly opposite.

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