Newsletter

The ETR Newsletter

A weekly burst of proprietary data & flash insights spanning the space as a sanity-check, juxtaposed to the hype and opinions flooding the enterprise technology landscape.

Headline art depicting a steep incline sign; AI driving IT budgets UP

AI Driving IT Budgets Up

ETR Insights presents an interview with an Enterprise Architect for a large tech services and consulting enterprise, who is enthusiastic about increasing IT budgets and the need to develop IT frameworks to support AI/ML. They highlight the widespread adoption of low-code applications and the prominent role of generative AI at their company, particularly for chatbots and summarizing data. Data quality and organization are crucial, requiring a blend of AI and human intelligence to manage and interpret data. They praise Microsoft for its collaboration and project management, though more complex tools like Power BI present an ongoing need for specialized IT skills. Read on to learn why this organization rarely engages with specialized IT solutions, why they have adopted Figma company-wide, and why our guest is finding it difficult to justify Microsoft Copilot’s considerable licensing costs.

Headline art with three stacked blocks saying IPO: Rubrik files for IPO

Rubrik Files for IPO

This note briefly reviews ETR’s most recent data on Rubrik, the data security and backup company reportedly planning to (finally) proceed with its long-awaited IPO.

April 2024 TSIS Early Takeaways

ETR’s April 2024 Technology Spending Intentions Survey (TSIS) officially closed today. The Research team will be busy analyzing the data and compiling hundreds of timely reports on a sector and vendor level over the next three weeks. In addition, we will also publish our full Macro Views Report and Webinar, the APR24 TSIS Findings Webinar, the most recent State of Generative AI report, and the accompanying expert feedback panel…all over the next three weeks. While you’re waiting for all that fresh research to roll in, you can look at the key early trends gathered from our preliminary survey data.

Headline art featuring a robot using a chat bot: Is AI Spend Impacting the RPA Sector?

Is AI Spend Impacting the RPA Sector? 

In this article, ETR discusses the impact of AI proliferation, particularly in the context of robotic process automation (RPA), and analyzes the performance and trends of various vendors in the RPA and ML/AI subsectors utilizing our most recent data.

Freezing Projects to Fund AI/ML Investment 

ETR Insights presents an interview with the Senior Cloud Infrastructure Architect for a large manufacturing and tech enterprise, who discusses strategy around IT budget cuts; AI/ML and data analytics are being prioritized while other projects are frozen. The company strongly emphasizes securing intellectual property while harnessing AI technologies, noting its unique position within the government cloud. IT must educate business users on the importance of data quality for generative AI. Read on to learn more about the company’s multi-cloud strategy, its shift to Power BI for data analytics, and how it manages a complex array of vendors to ensure operational efficiencies without disrupting business processes.

Headline art featuring a turtle: 2024 IT Budget Growth is Slowing

2024 IT Budget Growth is Slowing  

In ETR’s most recent Macro Views survey, which tracks budget growth, spending priorities, and other high-level metrics impacting the enterprise technology marketplace, the preliminary data has captured a meaningful revision lower on anticipated 2024 IT spending estimates. Read more>>>

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