Press Release

ETR Survey Highlights Urgent Need for Expertise in Leveraging Generative AI on Unstructured Data

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Enterprise leaders recognize the potential of unstructured data to boost operational efficiency, but expertise gap hinders progress Qlik®, a global leader in data integration, analytics, and artificial intelligence (AI), today announced new research revealing that while enterprises recognize the significant potential of unstructured data to enhance operational efficiency and drive meaningful insights, many are struggling … Read more

ETR assesses the emerging CNAPP/CSPM market based on end user survey data

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Survey compares private cloud security vendor Wiz to leaders like CrowdStrike, Zscaler, Microsoft, Palo Alto, Tenable, and others in first-of-its-kind study. CrowdStrike, Zscaler, Microsoft, Palo Alto Networks, and Tenable are among the leaders in the emerging cloud-native application protection platforms (CNAPP) / cloud security posture management (CSPM) market, according to new end-user data from ETR. … Read more

Growing Cybersecurity Budgets and Security Vendor Sprawl Ahead of RSA Conference 

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New data from ETR and theCUBE Research also shows spend matching AI security hype, Zero Trust adoption still in progress, and MFA widespread  MILFORD, CONN., USA, May 2, 2024 /etr.ai/ — Cybersecurity budgets are expected to increase, and the number of IT security-specific vendors in organizations’ tech stacks is expected to expand over the next … Read more

ETR Introduces the ETR Observatory

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New report assesses enterprise technology vendors according to data from IT decision makers Expanding its industry-leading research portfolio, Enterprise Technology Research (ETR) announces the launch of the ETR Observatory. The ETR Observatory is an in-depth analysis designed to assess IT decision-maker (ITDM) usage of vendors within a specific subsector. The ETR Observatory positions subsector competitors … Read more

ETR Technology Survey Cites Cybersecurity as Highest Priority for IT Spending

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Quarterly survey of IT decision makers shows tech hiring at an all-time high, and work-from-home will affect 64% of the workforce. NEW YORK, NY (May 2, 2022) – Enterprise Technology Research (ETR), a technology market research firm, released its latest Technology Spending Intentions Survey (TSIS). The TSIS shows cybersecurity leads as the highest IT priority, … Read more

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