Enterprise Technology Research (ETR) is a technology market research firm that leverages proprietary data from our targeted IT decision maker (ITDM) community to provide actionable insights about spending intentions and industry trends. With a mission to eliminate the need for opinions to fill the gaps in enterprise research, ETR provides comprehensive, quality data to inform all businesses every step of the way.

We use our three quarterly surveys (the Technology Spending Intentions Survey, the Emerging Technology Survey, and the Macro Views Survey) to collect data and insights directly from the ETR Community. This data and insights empower institutional investors, technology companies, and ITDMs to navigate the complex enterprise technology landscape. Our proprietary visualizations and models make it easy to mine insights from our data and unearth predictors of enterprise technology performance.

Beyond our core surveys, we also offer custom market research surveys. These can be commissioned with a targeted group of ITDMs and are guided by our expert content team to determine the best audience, topics, and questions. Additionally, the target group can not only be based on their organization size, sector, and title, but also on our proprietary research around a firm’s spending intentions and technology stack.