ETR Observatory

Following a proprietary methodology of data-backed analysis, the ETR Observatory, unlike other industry reports, is designed to assess IT decision-maker usage of a vendor’s product and services within a specific subsector. 

Established and Ecosystem-Embedded Vendors Dominate Process Automation Market

The process automation market is transforming businesses by automating repetitive tasks and building smarter workflows. Leading platforms include advanced governance, security controls, and performance tracking tools. This market presents significant opportunities for vendors to scale within enterprises, driving efficiency, cost-effectiveness, and error reduction. To remain competitive, vendors are rapidly integrating AI into their offerings. Our last Observatory of 2024 dives into the data shaping the process automation market. Use it discover trends in spending, usage, and ROI while exploring how vendors are scaling with AI-driven tools. Review the summary to get the key takeaways and discover which vendors are leading the charge.

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Platform Vendors Aiming for Disruption

As remote work, IoT, and cloud adoption surge, endpoint security has become crucial. This ETR Observatory dives into the top players shaping this landscape. Discover key trends, vendor performance, and why comprehensive endpoint protection is essential.

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SASE Market Led by Large Platform Vendors: Who Has the (Service) Edge?

In this ETR Observability, we dive into the market trends, spending intentions, and platform strengths of the top Secure Access Service Edge (SASE) vendors. Discover how the race to capture the SASE market is intensifying.

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The CNAPP Promise: A Crucible of Monitoring, Security, and Compliance in All Environments

Cloud security threats are increasing, creating more demand for solutions like CSPM and CNAPP. Our ETR Observatory provides insights into this space and the vendors offering solutions within it.

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Snowflake, Databricks, and the Cloud Giants Vying for Supremacy

The players in the crowded cloud data warehouse market are innovating their products to gain market share. Read this Observatory to learn which are prominent, which are aligned to cloud giants, and how the remaining alternatives are standing out.

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Atlassian and Microsoft Omnipresent for Enterprise Work Management, but Plenty of Room in the Marketplace for Lighter Weight Alternatives

There are a wide range of project and work management tools available. Learn which established players are holding leading positions and which smaller alternatives are proving to be formidable entities.

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Users Expect Seamless, Reliable, and Integrated Communications Available Everywhere

Cell phones, video chats, and cloud computing revolutionized business communication, fueling UCaaS. This Observatory report revelas top vendor meeting enterprise communication needs.

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