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Opinions can’t tell you what the market is saying. Only the data can. Achieve better outcomes with leading enterprise technology research that ensures you make more confident business decisions.

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The ETR Difference

Scale

Size matters. We harness the power of more than 10,000 technology leaders and decades of data for granular analysis across enterprise tech.

Speed

Time is money. From thesis to insights, we quickly deliver the data, analysis, and guidance you need to make smarter decisions - faster.

Sample

We know technology buyers – period. We target our vetted community of leaders by enterprise, vertical, role/title, geography, and tech stack.

Signal

We don’t speak for our data – it speaks for itself. Our research is straight from the source, ensuring you don’t pay for analyst opinions.

Who We Serve

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Latest Research

Stay ahead of the curve with ETR’s most recent market intelligence. Our latest research reveals critical shifts in enterprise IT spend, vendor performance, and emerging technology adoption backed by data from thousands of global technology leaders.

Latest Intel

Observability Tools

The observability market has grown increasingly crowded. Vendors strive to balance comprehensive coverage with user-friendly dashboards, AI-powered...

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Observability Tools
AI Product Series (1)

AI Product Series

Access data-driven view of AI usage trends, identifying the products and use cases that generate real value. Metrics include seats, spend, usage, and ROI.

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Macro Views Survey Findings

The ETR Macro Views Survey, conducted quarterly, consistently tracks and updates core trends such as budget impacts, priorities of spend, cost cutting strategies, and organizational changes, and much more.

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Technology Spending Intentions Survey (TSIS)

A quarterly survey capturing forward-looking tech spending plans for hundreds of global public and private vendors.

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ETR Blog: Data Drop

Cloud Security and Gen AI Top Priorities Driving Growing Budgets
Cybersecurity
Cloud Security and Gen AI Top Priorities Driving Growing Budgets

Ahead of the RSA Conference, we launched our 2025 State of Security Study which surveyed 500 security leaders to learn how they are navigating an...

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ETR
A New Look Launched: ETR.ai Redesigned
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ML/AI
AI Adds Value but ROI, Pricing, and Road Map Concerns Persist
DeepSeek Makes Waves, But Are Enterprises Ready to Jump Ship from ChatGPT?
Vendor Report
DeepSeek Makes Waves, But Are Enterprises Ready to Jump Ship from ChatGPT?
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